Become a Partner and Earn with UpMenu

  • Work with us your way – recommend or resell UpMenu and earn steady, recurring revenue.
  • You get up to 50% reseller discount – the highest in the market.
  • Offer your clients a modern, all-in-one platform designed to help restaurants grow.
Become a Partner
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Experience you can trust

  • We've been working with restaurants since 2012.
  • UpMenu was built together with restaurant owners — specifically for restaurants.
  • UpMenu is a modern, all-in-one platform that helps restaurants grow their business.
  • It's a proven solution you can confidently recommend or sell to your clients.
14
Years in the market
47+
Countries
3,200+
Customers
0%
Commission

Your Estimated Revenue

How much you can earn

Your discount rate

Your % discount depends on the number of subscriptions sold and the plan type.

Restaurants sold Basic & Standard Premium
0–9current 16.5% 16.5%
10–39current 20% 20%
40+current 30% 50%

Calculate your earnings

×
×
50%
Your potential estimated earnings:
$0 / year
Your commission rate
16%
As an affiliate partner, you always get a flat commission on every plan.

Calculate your earnings

×
×
16%
Your potential estimated earnings:
$0 / year

3 Partnership Models

3 Partnership Models

Choose the distribution model that fits your business.

  • Affiliate (Referral program)

    Recommend UpMenu and earn a 16.5%-20% monthly commission for as long as your client uses the system.

    • We handle sales, billing, and customer support
    • You focus on recommending UpMenu
    • The simplest partnership model — passive income

    For whom: If you're looking for a simple model without spending time on sales or customer support — recommended for most partners.

  • Reseller

    Buy UpMenu with a 16.5%–50% reseller discount, set your own prices, and sell to your clients.

    • You invoice your clients and earn the margin
    • You build relationships with your customers — support is on your side
    • You can combine UpMenu with your own services (e.g., hardware sales or consulting)

    For whom: For companies that want to sell UpMenu on their own terms or as part of their existing offer.

  • Reseller White Label

    Sell the system under your own brand — restaurants won't see the UpMenu brand.

    • Full control over product branding
    • Your own product without the need to build technology from scratch
    • Opportunity to grow your own brand in the restaurant industry

    For whom: For companies that want to offer their own platform for restaurants and have full control over branding and pricing.

4 questions to help choose a partnership model

  • Do I want to provide support to the restaurants?

    If not, choose affiliate

  • Do I want to invoice my clients myself?

    If yes, choose reseller

  • Do I need to set my own pricing and prices?

    If yes, choose reseller

  • Do I want the restaurants not to see the UpMenu brand?

    If yes, choose white-label reseller

Who Is the UpMenu Partner Program For

Anyone who works with restaurants or has contact with restaurateurs can become our partner!

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    Restaurant Consultants
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    Restaurant Trainers
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    Restaurant Tech Reseller
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    Web Developers or Agencies
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    Marketing Agencies
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    Restaurant Managers or Staff
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    Bloggers and Influencers
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    Courier or Delivery Company
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    Software Developers or Vendors

Why choose the UpMenu partner program?

  • High discount — up to 50%

    We offer one of the highest reseller discounts on the market, reaching up to 50%.

  • Easy start & setup as a partner

    You gain access to the partner dashboard, which enables you to sell, configure restaurants, and operate independently.

  • Recurring and growing passive income

    Thanks to the subscription model, you earn a commission every month as long as the client remains active. One acquired customer can bring you revenue for years.

  • One complete system

    The system includes all key modules — from online and in-store sales, through delivery management, to integrations with marketplaces and marketing tools. Restaurants use only the features they need, and the system grows with their business.

How does it work

How does it work

Step 1

Create a partner account

Sign up for free and access your partner dashboard.

Step 2

Promote UpMenu

Recommend UpMenu to your clients.

Result

Earn money

Get up to 50% recurring revenue on every subscription – passive income made simple.

FAQ

Frequently Asked Questions (FAQ)

UpMenu is an all-in-one restaurant platform that partners can resell or refer. It covers sales, operations management, and guest engagement—so your clients grow while you build predictable recurring revenue under your brand.

True white-label & pricing control: sell under your brand and keep the margin.

All-in-one stack: one platform to pitch, deploy, and support—less vendor sprawl.

Direct channel value prop: clients own customers & data (no marketplace fees), making the sale easier.

Partner enablement: 1-on-1 onboarding, sales decks, demos, and a dedicated success manager.

Integrations & APIs: works with leading POS, KDS, and payment providers for smoother deployments.

Recurring revenue model: transparent economics designed for long-term partner growth.

It depends on the number of restaurants you've sold UpMenu and plan:

0–9 restaurants: 16.5% (Basic & Standard) / 16.5% (Premium)

10–39 restaurants: 20% (Basic & Standard) / 20% (Premium)

40+ restaurants: 30% (Basic & Standard) / 50% (Premium)

Yes. We provide ready-to-use sales/tech materials, 1-on-1 help with initial setup, and ongoing support whenever issues arise. We're always available to chat and you'll have a dedicated Partner Success Manager to help you win deals and keep clients happy.

Reseller / White Label: Yes. You'll be buying subscriptions from UpMenu and reselling them to your clients, so you must be able to invoice, collect/pay taxes, and run billing—which requires a registered business in most countries.

Affiliate: Not required. Individuals or companies can join. You'll receive commissions and are responsible for any local tax reporting.

Reseller: UpMenu's in-app chat support is available to your customers. They can contact us directly or you, depending on preference. Chat is English-only—if your market needs another language, consider offering local live support.

White-Label Reseller: You provide all support. UpMenu chat is disabled for your customers so the experience remains fully on your brand.

Affiliate: UpMenu handles onboarding and ongoing product support for all customers you refer. You're welcome to stay involved, but no support is required from you.

Ready to become an UpMenu Partner?